Recall Alert - Chaotic Beverages Due to Unacceptable Health Risks to Children

Recall AlertHealth Canada issued a recall alert this month for Chaotic Beverages due to health risk concerns regarding children. The Canadian importer, U&ME Marketing, has initiated a Canada-wide recall of all four brands of Chaotic Beverages at the request of Health Canada. Canadians should not consume these unapproved products, as they have not been assessed for safety, quality and efficacy by Health Canada.

Chaotic Beverages Being Reformulated

Chaotic beverages are being reformulated to conform to the nutritional standards of Canadian regulatory agency Health Canada. The line of beverages was launched in Canada in the spring of 2009.

In cooperation with Health Canada, all Chaotic drinks were immediately and voluntarily recalled on October 23, 2009 after it was discovered that the products had inadvertently not undergone the Natural Health Product (NHP) certification process required by the agency. At the time of the recall, the beverages had been approved by Health Canada for a site license.

Though the regulatory agency had concerns about the levels of some natural ingredients, such as niacin and vitamin A, in the products, Health Canada noted in a press release that "the probability of serious adverse health consequences is remote," and that it "(had) not received any adverse reaction reports related to these ...products."

Chaotic beverages are made with 100 percent natural sugars, colors and flavors. The nutrient-infused drinks are designed to provide healthy hydration.

ABOUT: Chaotic, which began as a multi-player trading card game in Europe, expanded to an interactive game in North America by using unique card codes, which can be entered on the Chaotic Web site to facilitate online gameplay. In addition to the card and interactive games, its characters are also featured in a globally broadcast animated television program, action figures and a video game.

Contact:
U & Me Marketing Inc.
Darryl McDaniel